Marketing

ClickBank Masters Orlando 2 2011 150x150 Brochure MarketingI attended an internet marketing seminar the other day and a few key points were brought up that that triggered my thinking about off line marketing a bit and I thought was worth repeating.   Even in this day of technology (with no looking back!)  there are still simple, important ways we can still use “the old school” methods to keep clients coming through our doors.  Using brochure marketing and using simple brochures can make a difference in your bottom line.

Most brochures are nothing more than a collection of a few pictures and a few details about a business. However, brochures can and should be used as powerful tools that distinguish your company from your competition. Here are a few things to keep in mind that will turn your brochure into a powerful brochure marketing sales tool.  Check out this article I wrote and see if your brochure makes the grade.

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blogpeople Blogging to Build BusinessDon’t hate me for not always practice what I preach…but I do have my reasons.  Ever hear about the shoemaker’s children and their shoes always were in need of heels or new soles but dad was just too busy working the business of fixing other people’s shoes?  Welllll, I love building websites, blogging and just helping others to get what they want and need and sometimes I just don’t get everything I do posted here.

But do take note!  Blogging will not only help you build your business, but can help you build it quicker than just a “plain, old fashioned” website alone.  So read on and see the few basics you need to include in you blog for the best blogging purposes.

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www Why You Need a WebsiteA website for your business is just as vital as your business phone…maybe more!  If you are a new business owner and don’t know where to start and think you can get by without a website, think again.  A website should be viewed as your number one marketing tool.

Why you need a website, 20 Reasons Why.

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Brochure Nail Salons 2 cover Marketing with BrochuresMost brochures are nothing more than a collection of a few pictures and a few details about a business. However, brochures should be utilized as powerful tools that distinguish your business from your competition.

When designing your brochure there are many things to consider, but one thing that you should remain focused on when deciding on the brochure will look like and that is that you must remember, “you never get a second chance to make a first (and great!) impression.

Even if you have the most beautiful spa and/or salon, not all people are going to get their first impression from walking through your door.  Most times people will be introduced to your business through your brochure and even a business card.

That business card must convey the same impression as if the person reading it is seeing your place of business for the first time.

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Me Michelle stairs2 e1298475898639 Body Wrap Training ExpertsSpalon Techniques, LLC, body wrap training experts, are dedicated to bringing you information, products and services that will help you grow your business.

Founded in 2004 by Andrea Pekarik Welch in order to help spas and salons build their business and offer their clients the newest technology for health and beauty treatments (body wraps, microcurrent facial and body sculpting and infrared wrap treatments)  and help spa and salon businesses with spa and salon marketing tips and advice. Continue Reading

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